The PVM Food Supplement – the first cold water soluble meal replacement to combat severe cases of malnutritio.
PVM launched the World’s Original Energy Bar® in the retail market originally developed in the early 1970’s for military personnel in combat.
PVM launched PVM Mealie Meal Mix, the first pre-cooked, enriched maize meal product in SA and the world – with the focus on counteracting Protein – Energy – Malnutrition-associated diseases e.g. Kwashiorkor, Marusmus, Pellagra and Immune compromised patients.
PVM was the first company to include a combination of carbohydrates and proteins in energy and recovery drinks. A decade later, this novel approach – including protein in energy and recovery – has become a widely accepted norm.
PVM launched the Octane Gel one of the first energy gels containing protein.
PVM launched its Performance Training & Nutrition (PTN) division. The PTN division focuses on individualised, periodized and synchronised performance training and nutrition.
Octane and Reignite became one of the first specialised energy and recovery drinks containing new scientifically proven whey derived protein peptides.
PVM became one of the first companies subcontracted to condition professional rugby players competing in the International Super Rugby Competition.
PVM teamed up with Sport Science Lab (SSL) in California, USA and also opened SSL South Africa. Sport Science Lab is a leader in the field of rehabilitation and performance training.
The final prototype of ground-breaking new technology to test, train and rehabilitate athletes, developed by the PVM and Sport Science Lab (SSL) team is completed.